Most Malaysian Indian boutiques primarily sell traditional silks and heavy bridal wear, but Choli by MyDesiStyle (or Choli, as itтАЩs known to regulars) is determined to carve a lane of its own. Their venture is rooted in culture, yet shaped by modern trends. They have a one-of-a-kind store that offers fashionable pieces while retaining the charm and grandeur of Indian fabrics.┬а
Founded by husband-and-wife duo Preya and Nav, Choli is more than just a retail store. ItтАЩs a boutique, a creative space, and above all, a place where customers can feel at ease. ThereтАЩs no pressure to shop fast and pick the wrong items тАФ their helpful staff understands the importance of picking the right wedding clothes and make it a priority to help in the best way. Every piece is created with intention, and every shopping experience is designed to be calm, personal, and welcoming.┬а
What began with PreyaтАЩs earlier fashion business тАФ and NavтАЩs strength in operations тАФ has now grown into a family-run brand that reflects their shared values: authenticity, attention to detail, and care for the customer. Even with a young child in tow, they remain hands-on with every design and every client.
Your Bespoke Wedding Outfit Partner
Rather than offering off-the-rack generic items, Choli intentionally keeps more semi-stitched or unstitched items in-store. They want their customers to have full freedom to create a fit thatтАЩs uniquely theirs and doesnтАЩt look like what everyone else is wearing at events.
To help their customers realize their vision for the perfect lehenga or sherwani for their big day, Choli has a full-time in-house tailoring team, led by a master tailor who understands both classic techniques and modern trends. His expertise spans everything from fabric cutting, alterations, kurta refitting, saree fall finishing, full custom builds for lehengas, punjabi suits, and sarees from raw materials. Tailoring is not just an add-on here тАФ itтАЩs the core of the experience.┬а
Each customer works directly with the tailoring team to bring their ideal outfit to life. And every blouse and custom piece is personally checked by Preya and Nav to ensure a perfect finish.
So when customers say Choli clothes тАЬfit like a dream,тАЭ itтАЩs because they actually do.
On a tight timeline? ThereтАЩs also a curated collection of ready-to-wear Indo-Western suits, Punjabi suits, Shararas, Anarkalis, and Readymade Sarees. perfect for wedding receptions, temple events, ROMs, pujas, or last-minute events.
From Brides to Grooms to Guests
While Choli first started out focusing on bridal lehengas and sarees, the boutique has now expanded its range to include groomswear, guestwear, and everyday ethnic styles with a modern twist. They have blossomed into quite a тАЬone-stop shopтАЭ for every type of Indian clothing. Now their service offerings include:
Making custom sherwanis and Indo-Western looks for grooms
Stylish kurta sets for men and women
Casual-to-dressy outfits for temple events, pujas, ROMs, and wedding receptions
A ready-to-wear collection that includes Punjabi suits, anarkalis, shararas, and their new Readymade Sarees тАФ perfect for last-minute occasions
Their tailoring team also handles saree fall finishing, blouse stitching, kurta refits, and full custom builds for lehengas, sarees, and suits made from in-store fabric.
When people say Choli outfits тАЬfit like a dream,тАЭ itтАЩs because they truly do.
Transparent Pricing You Can Trust
Choli has built strong customer loyalty not just through its thoughtful designs, but also through its clear and honest pricing.
ThereтАЩs no guesswork, no inflated rates, and no pressure. Just high-quality fabric, fair pricing, and consistent service.
HereтАЩs what to expect:
Bridal Lehengas тАУ RM800 to RM2,500
Lightweight/Party Lehengas тАУ RM420 to RM880
Saree Materials тАУ RM280 to RM780
Punjabi Suits & Indo-Western Sets тАУ RM280 to RM580
MenтАЩs Kurta Pyjama Sets тАУ RM180 to RM450
Alterations for Ready-Made Materials тАУ From RM35
Blouse Stitching & Custom Tailoring тАУ From RM80
Need accessories like tassels, blouse pads, beads, and material borders to elevate your blouse or suit design? They have those available in-store as well.
Visit Choli by MyDesiStyle
Because so much of what they offer is unique and custom, you must visit their store to experience the тАЬCholiтАЭ difference.┬а
They are conveniently located in Petaling Jaya in a block where parking is not an issue. Just walk in and their staff will be happy to assist.┬а
Address: D-2-57, Block Dahlia, 10 Boulevard PJU 6A, SPRINT, 47400 Petaling Jaya, Selangor, Malaysia
Hours:Open Tuesday тАУ Sunday | 11AM тАУ 7PM (Mondays Closed)
Walk-ins Welcome | Plenty of Parking Available
Google: Choli by Mydesistyle Official | Lehenga Malaysia
Follow Along for First-Look Access
Instagram тАУ @choli_bymydesistyle
Facebook тАУ Choli by MyDesiStyle
TikTok тАУ @choli_bymydesistyle
For Brides Who Want Options тАФ Not Overwhelm
At Choli, itтАЩs not about impressing the crowd. ItтАЩs about feeling like the best version of yourself тАФ confident, comfortable, and completely you.
From fit to finish, Choli delivers more than just clothes. They deliver peace of mind, unforgettable moments, and a whole lot of heart.
This press release has also been published on VRITIMES













